CLIENT
Cricket Moncton
CATEGORY
YEAR
2018
SERVICES
Brand Naming
Brand Architecture
Brand Strategy
Brand Identity

How three cities won cricket.

The Greater Moncton Cricket Association faced the challenge of merging three city identities and cricket spirit under one compelling brand.
CLIENT
Cricket Moncton
CATEGORY
YEAR
2018
SERVICES
Brand Identity

The Greater Moncton Cricket Association had to create a brand identity that embodied three cities and the spirit of cricket. However, with three different affiliations, how could they unite under a single, compelling brand?

Challenge
Solution
Success
Summary
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